Creating an active, healthier region
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We Collaborate
We Influence
INSIGHT HUB
Timely data and learnings in relation to physical activity and sport in the Black Country and the added value we can offer.
WATER SAFETY PROGRAMME
Our Black Country Water Safety Programme has had a big impact since launching. Access our free resources for schools, community groups and parents & guardians to increase the number of children and families who are water safe and boost their enjoyment of swimming.
Latest news from Active Black Country
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11/05/2026
Meet the Team, Masuma Begum, Community Engagement Officer
Masuma Begum shares her passion in supporting communities thorough her community engagement work.
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05/05/2026
Podcast - How community engagement is improving understanding of inactivity challenges
Community voices are evidencing the needs, motivations, barriers and hopes of people.
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30/04/2026
Meet the Team, Alys Murphy, Health and Physical Activity Strategic Lead
Alys Murphy, our Health and Physical Activity Strategic Lead, talks about her role and what drives her to get more people active
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