Creating an Active Black Country - a strategy to unite the Black Country to create active, healthier people and places - read more

Skip to main content

 Creating an active, healthier region

We Understand

We Collaborate

We Influence

INSIGHT HUB

Timely data and learnings in relation to physical activity and sport in the Black Country and the added value we can offer.

Read more about the Insight Hub

WATER SAFETY PROGRAMME

Our Black Country Water Safety Programme has had a big impact since launching. Access our free resources for schools, community groups and parents & guardians to increase the number of children and families who are water safe and boost their enjoyment of swimming.

Read more

Latest news from Active Black Country

View all news
27/03/2026
Meet the Team - Lesley Hill, Director of Partnerships
Lesley shares insights into her role and what drives her passion for physical activity.
Read more about this article
12/03/2026
Meet the Team - Ian Carey, CEO
Ian’s passion for sport and physical activity is clear in his leadership and his personal outlook.
Read more about this article
25/02/2026
SANDWELL DAD TELLS FAMILIES “SHARED MOMENTS CREATE LIFELONG HEALTHY HABITS” AS LET’S MOVE CAMPAIGN LAUNCHES
Government’s Let’s Move campaign shows how parents can build movement into everyday family routines
Read more about this article

Subscribe to our newsletter

Sign up to receive monthly updates