Coaches are Everyday Heroes and you could be too

07/09/2016
During the Rio 2016 Paralympic Games, sports coach UK continues its Everyday Heroes campaign with new case studies to raise the profile of coaches and coaching at all levels of sport and physical activity in the UK.
Whilst Paralympic and Olympic stars and the coaches behind them are currently in the media spotlight there are many Everyday Heroes across the country who rarely, if ever, receive such attention for their achievements.
Around 1.3 million coaches provide coaching to more than 7 million people across the UK while 81% of participants state that coaching improves their enjoyment of sport.
While the performers in Rio are at the top of their game, our Everyday Heroes coach and lead the whole spectrum of participants. It’s not just about acquiring skills, it’s about helping and inspiring all people to achieve their sport and activity goals, whatever their ability, ambition and motivation.
One such heroine is Chloe Hunt, a boccia and kurling coach from Thirsk, North Yorkshire.
Chloe says she enjoys teaching older participants and helping them to be active but she has personal benefits from coaching too: "It is good for me to get out and speak in front of people to help build my confidence, I want older people to think that there is something out there for them. I like making them happy and seeing that they are out and doing things. I like being with them and I really enjoy it.”
Mark Gannon, Chief Executive Officer of sports coach UK said "Coaches are key to inspiring participation at all levels of sport and we need to raise the profile of both coaches and coaching across sport and physical activity.
"The Everyday Heroes campaign is a great way of celebrating coaches at all levels of sport and physical activity while encouraging potential coaches to get involved as it is a great way of giving something back.”
Read all of our highlighted coaches’ full stories via the campaign website www.sportscoachuk.org/everydayheros. Share your thoughts and personal stories using #CoachingHeroes via social media.
Feeling inspired by the Everyday Heroes stories? Find out how you can get involved in coaching sport or physical activity at www.sportscoachuk.org/getinvolved.
Latest news from Active Black Country
View all news
10/04/2025
PODCAST – Black Country Schools Celebrate Success of Opening School Facilities Programme
We talk to schools in Walsall and Smethwick about the impact of the Department for Education-funded initiative
Read more about this article
09/04/2025
Active Black Country Seeks New Trustees
We are looking for trustees to help set the direction of our charity and play a key role in decision-making.
Read more about this article
11/03/2025
Kabaddi delivers wow factor in Black Country school projects ahead of World Cup
Interest and participation in kabaddi is surging in the Black Country ahead of the Kabaddi World Cup 2025
Read more about this article

INSIGHT HUB
Timely data and learnings in relation to physical activity and sport in the Black Country and the added value we can offer.
Our Black Country Water Safety Programme has had a big impact since launching. Access our free resources for schools to increase the number of children who are water safe and boost their enjoyment of swimming.

ACTIVATION ACADEMY
Resources and training material to support the Black Country sport & physical activity workforce.













